CloseContact forms strategic partnership with Yourzine

Yourzine Closecontact

Both agencies specialize in digital customer journey marketing

Working as partners on projects, Yourzine and CloseContact can help their clients even better with implementing Salesforce Marketing Cloud and optimizing engagement and loyalty, achieving the ultimate goal of verifiably higher customer value.

Salesforce Marketing Cloud

This partnership between Yourzine and CloseContact is focused on Salesforce Marketing Cloud and integrating this Salesforce module with others on the Salesforce platform. Both agencies are already working with Salesforce Marketing Cloud for several clients. Yourzine’s strategic and data-driven approach and CloseContact’s wide-ranging technical expertise ensure their clients are able to maximise the possibilities of platform.

Joining forces

Michiel van Riemsdijk, CCO at Adeptiv, Yourzine’s parent company, says: “Together, we form a strong combination in the Salesforce domain, especially looking at the completeness of services we can jointly offer our clients.”

Andrew Bowler, CCO at CloseContact adds: “In the Netherlands and beyond, we are the agency with the most Salesforce Marketing Cloud specializations and because of this, Salesforce has given us the highest rating. Because we want to accelerate the fulfillment of our growth ambitions, this partnership offers a more complete dialogue marketing service. This way, we can serve our clients even better and more professionally.”

Leonie Rombout, Sales Director at Yourzine, supplements: “Where Yourzine helps its clients with data-driven contact strategies, data-analysis and creating as well as executing multi-channel digital campaigns, Closecontact recognises this approach with a stronger focus on the technical aspects of Salesforce. By combining forces, we can offer our clients a broad and especially integrated solution. We have successfully worked together on several projects already and are looking forward to more.”

Specialised in B2C

Yourzine specialises in dialogue marketing for the business-to-consumer market. It is a prominent player in the retail sector. Yourzine’s  portfolio includes leading brands, such as Albert Heijn, Rituals, KIA and Leen Bakker.